Full Job Description
Position: Digital Content Strategist
Company: TechGenix
Location: Hollywood, Florida
About Us:
At TechGenix, we pride ourselves on being at the forefront of digital innovation. With our team of creative thinkers and data-driven decision-makers, we are dedicated to reshaping how technology interacts with daily life. For over a decade, we have been amplifying brand stories across multiple digital platforms, reaching millions of users around the globe. As we continue to expand our influence in the tech world, we are looking for a talented Digital Content Strategist to lead our content initiatives in Hollywood, Florida.
Your Role:
As our Digital Content Strategist, you will be responsible for developing, executing, and optimizing our content strategy. This role demands a creative mindset, analytical skills, and a passion for storytelling in the digital landscape. You will work closely with cross-functional teams including marketing, design, and product to ensure that our content resonates effectively with our target audience.
Key Responsibilities:
- Develop and implement a comprehensive content strategy that aligns with TechGenix's objectives and business goals.
- Conduct in-depth market research to gather insights on customer needs, trends, and competitive positioning.
- Create compelling content across various formats including blogs, videos, infographics, and social media posts that engage and convert target audiences.
- Optimize content for search engines (SEO) to increase online visibility and user engagement.
- Collaborate with the design team to produce visually appealing content that enhances storytelling.
- Monitor and analyze content performance using analytics tools, and adjust strategies to maximize engagement and reach.
- Manage editorial calendars and ensure timely delivery of content across platforms and campaigns.
- Stay up-to-date with industry trends, emerging technologies, and best practices in digital content marketing.
- Provide training and guidance to junior content creators and support team collaboration.
Qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- 3-5 years of experience in digital content strategy or related roles.
- Strong portfolio showcasing a range of content formats and successful campaigns.
- Proficiency in SEO best practices and familiarity with analytics tools such as Google Analytics.
- Excellent written and verbal communication skills with a keen eye for detail.
- Proven ability to work collaboratively in a fast-paced, team-oriented environment.
Preferred Skills:
- Experience in a technology-driven environment or with tech-related content.
- Knowledge of HTML, CSS, and other digital content management systems.
- Familiarity with social media advertising and content promotion strategies.
Why Join TechGenix?
At TechGenix, we believe that our strength lies in our people. As a member of our team, you will:
- Work in a collaborative environment that values creativity, innovation, and individual contributions.
- Receive competitive compensation and comprehensive benefits including health care, retirement plans, and professional growth opportunities.
- Be part of an exciting culture that encourages work-life balance and employee well-being.
- Have the chance to influence the direction of our content and brand narrative in the digital space.
Application Process:
If you are ready to take the next step in your career and contribute to a leading company that is shaping the future of technology, we want to hear from you! Please prepare a resume, a cover letter that highlights your relevant experience, and samples of your previous work.
Application Deadline: [Insert Deadline Here]
Note: TechGenix is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We encourage applicants from all backgrounds to apply!
Join Us:
Harness your creativity and analytical skills to craft a digital narrative that connects with audiences everywhere. Work with us to build the future of technology at TechGenix. We’re excited to hear your story!